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SCS Expands Strategic Talent Investment With Seven New Hires Across Creative, Strategy, Media, And HR Leadership

August 5, 2022
Arriving from Accenture, 360i, 22squared, Hearst, and Taco Bell, new talent underscores SCS’ ongoing build of best-in-class leadership in marketing technology services.
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SCS Expands Strategic Talent Investment With Seven New Hires Across Creative, Strategy, Media, And HR Leadership

August 2, 2022
Arriving from Accenture, 360i, 22squared, Hearst, and Taco Bell, new talent underscores SCS’ ongoing build of best-in-class leadership in marketing technology services
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Web3 by the numbers: key metaverse, crypto and NFT stats every marketer should know

August 2, 2022
The world of web3 is constantly evolving. Here are some key numbers, taken from our weekly ‘Inside the Metaverse’ newsletter, to give you a sense of where the emergent technology is now – and where it’s heading.
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SCS Expands Strategic Talent Investment with Seven Hires Across Creative, Strategy, Media and HR Leadership | LBBOnline

August 2, 2022
Little Black Book, Arriving from Accenture, 360i, 22squared, Hearst, and Taco Bell, new talent underscores SCS’ ongoing build of best-in-class leadership in marketing technology services
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Revolving Door Roster Updates: Good-Loop, Merkle, Portal A & More

August 2, 2022
This week's biggest roster updates at agencies around the world.
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Consumers aren’t spending as much time as you think on social media platforms | The Trade Desk

May 26, 2022
A new study reveals the open internet is capturing three times more attention from consumers than the so-called walled gardens of social media
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MediaDailyNews: Prepare For Web 3.0: Q&A With SCS’ Sean MacPhedran

May 13, 2022
"The gaming industry is bigger than Hollywood and the music industries combined, and it's setting the stage for the metaverse," says MacPhedran.
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SCS Help Aaron’s Become More ‘Right-Swipable’ In Playful Campaign

May 2, 2022
Since 2007, Adstasher has been publishing the best creative works from brands all over the world! Contact us to publish your next campaign today!
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In&Out Productions introduces Baldwin to a new generation

May 2, 2022
Two new spots from the luxury hardware brand aim to engage younger audiences.
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Baldwin Hardware: Baldwin Obsession

May 2, 2022
Integrated advertisement created by SCS, United States for Baldwin Hardware, within the category: House, Garden. 
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Netflix is ‘quite open’ to bringing ads to its platform. Here’s what that means for TV advertisers. | The Trade Desk

April 21, 2022
When coupled with the rise of other streaming giants, such as Disney, Warner Bros. Discovery, and Hulu, Netflix had to make this move if it wanted to remain competitive, Jeff Roach, president and chief strategy officer at agency SCS, tells The Current. “Netflix offering advertising in a tiered subscription model will only accelerate the move to all TV advertising becoming digital, programmatic, and tiered,” says Roach.
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Mediapsssst: Report: 64% Of Consumers Are Aware Of The Metaverse Concept

April 7, 2022
In addition to the survey findings the report, from SCS, offers a short history of the metaverse and how emerging areas like VR and NFTs fit into it as well as how brands can exploit the burgeoning space.
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How brands and agencies are spending smarter amid record inflation | The Trade Desk

March 24, 2022
Marketers aim to maintain customer loyalty despite rising prices on just about everything 
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