SCS, Author at Schiefer Chopshop: SCS

Media Data Digital Marketing Insights Marketing Technology

What’s going to change with Google’s mobile-first indexing?

Nearly a year ago, Google first announced their mobile-first indexing initiative, but in true Google fashion, they have been fairly non-specific as to when the mobile-first index will be officially rolled out. Even though Google hasn’t officially announced the transition, over…

SCSNovember 7, 2017

Media Digital Marketing Marketing Strategy

5 Questions You Should Be Asking Your Agency

Marketing agencies exist to be on the cutting edge, looking into the future and presenting ideas that provide value to our clients. We can often get caught up in tactics (paid search, email, social, etc.). Our true value shouldn’t be…

SCSOctober 16, 2017

Uncategorized

Augmented Reality and Virtual Reality: A Marketing Dream

Making one of its biggest splashes in mainstream via Pokémon Go, augmented reality (AR) has given businesses lots of new ways to market and provide value to customers. If you weren’t one of the many Pokémon masters-to-be running all over…

SCSOctober 10, 2017

Media Digital Marketing Insights Marketing Strategy

Voice Search; What is it Doing to SEO?

Have you talked to Siri, Alexa, or Cortana lately? You probably have, and you wouldn’t be alone. According to Google, more than half of teens and 41% of adults are using voice search daily. For users, voice search is basically the…

SCSAugust 31, 2017

Our History Digital Marketing Marketing

What We Learned as Swarm Interns

With summer 2017 ahead of us and a shiny new internship getting added to our resumes, all of us mini Swarmies were ready and eager for the opportunities that lay ahead of us at Swarm Agency. Thinking back to May,…

SCSAugust 3, 2017

Creative & Design Digital Marketing Marketing Strategy

7 Ways to Improve Your Restaurant Presence

I know this subject is very niche, but we have been working with a few Quick Service Restaurant (QSR) chains to help with their local presences digitally and thought it might be helpful to give some ideas for how to…

SCSJuly 12, 2017

Media Digital Marketing Events Innovation Insights Marketing Strategy

Key Insights from Seth Godin #DSATL

This year’s show kicked off with a bang. In Seth Godin’s true, larger-than-life, form he inspired us with an array of clever and impactful visuals to accompany his storytelling. From Artificial Intelligence to Video Marketing, there was plenty of helpful…

SCSMay 31, 2017

SCS