The world as we know it exists in two places. Offline and online. But what happens when we erase that dividing line? A Whole New World You get a world where technology and reality collide. A world where an ordinary…
Five articles that have us buzzing this week Snapchat Shares New Data on the Marketing Benefits of Immersive AR Experiences Snapchat shared some new insights into the value of AR for advertising and how their AR tools, in particular, can…
Five articles that have us buzzing this week How To Create and Promote Podcasts on Facebook Are you interested in starting a podcast, or are you looking for new ways to drive more awareness to an existing show? Check out…
Nearly a year ago, Google first announced their mobile-first indexing initiative, but in true Google fashion, they have been fairly non-specific as to when the mobile-first index will be officially rolled out. Even though Google hasn’t officially announced the transition, over…
Marketing agencies exist to be on the cutting edge, looking into the future and presenting ideas that provide value to our clients. We can often get caught up in tactics (paid search, email, social, etc.). Our true value shouldn’t be…
Have you talked to Siri, Alexa, or Cortana lately? You probably have, and you wouldn’t be alone. According to Google, more than half of teens and 41% of adults are using voice search daily. For users, voice search is basically the…
Social media is an area that many businesses are putting a lot of resources towards, and with great reason. According to Statista, 81% of Americans have at least one social profile. Science says that addiction to social media is a…
This year’s show kicked off with a bang. In Seth Godin’s true, larger-than-life, form he inspired us with an array of clever and impactful visuals to accompany his storytelling. From Artificial Intelligence to Video Marketing, there was plenty of helpful…
Though it probably comes as a shock to many outside the marketing realm (hi, Mom and Dad), running social media for a brand is hard. It takes a lot of forward thinking, mixes creativity with analytical skills and requires a…
I heard somewhere that SXSW is the opposite of Las Vegas in that what happens in Austin doesn’t (always) stay in Austin. We attended the conference earlier this month and the speakers, content, city and food truly lived up to…