Why a Web Zero Edition? Things weren’t so bad when we had to use payphones, and the only “Net” part of Netflix was where you told the website what DVDs you wanted the company to send you in the mail.…
Sean MacPhedranSeptember 21, 2022
Written by Patrick McGinn Digital marketers are losing considerable sleep over the impending shift to a cookieless future. But we are an adaptable and resourceful bunch! Let’s take a moment to prepare ourselves for this bold new frontier and unlock…
SCSAugust 31, 2022
Painting with Pixels By Audrey Akins Gen Z can be skeptical of the blue sky promises of technology. We were born into a time of great transition, have grown up amidst its growing pains, and now are becoming adults when…
SCSAugust 1, 2022
Scientific American: Are We Already Living in a Simulation? With all the talk of metaverses, digital twins and immersive alternate realities brought to life through computers, it’s easy to imagine a world where we’re just living in a simulation most…
Sean MacPhedranAugust 24, 2022
CoinDesk Envisions Happiness 3.0: Building a Mentally Healthier Internet It’s no secret that the rise of social media has had its share of negative effects on our collective mental health. In a recent study published in the journal Cyberpsychology, Behavior…
Sean MacPhedranAugust 10, 2022
Photo credit: Starbucks For this week’s Friday Five, we’re learning about life lessons from a board game, blockchain coffee, hiding easter eggs around the world, the first Metaverse menu launch, and an unexpected source of TV ad spend. It’s the…
Tyler HartsookSeptember 16, 2022
Photo credit: The Marketing Brew FRIDAY FIVE SOCIAL MEDIA EDITION (again) Written by Anna Clauson Change is guaranteed in the digital landscape. But in recent years, Social Media has felt like the wild west. Between the competition for mindshare between…
SCSSeptember 2, 2022
Photo credit: The Future Party For this week’s Friday Five, we’re watching the focus on digital content for back-to-school campaigns, the coming impact of TikTok on e-commerce, and the continued rise and power of programmatic advertising to streaming viewers. Plus…
Jeff RoachAugust 19, 2022
At the center of this week’s Friday Five is innovation, and all the risks and rewards that come with it. Economic pressure tends to prove which bold moves pay, and which don’t - and act as an impetus for new,…
Tyler HartsookAugust 5, 2022
