Five articles that have us buzzing this week The great debate of whether we are in a recession or not continues as uncertainty in daily lives makes a big comeback. As marketers, predicting the future is just part of the…
SCSJune 24, 2022
https://www.roadtovr.com/report-meta-ar-glasses-nazare-developer-version/ In 2021, Meta teased the world’s first true AR device, Nazare, which was expected to be released in the consumer market in 2024. Rather than fully removing themselves from their immediate environment by entering VR through the oculus device,…
Schuyler VanderveenJune 15, 2022
Apple Demonstrates AR/VR Headset to Board of Directors After acquiring VR companies like VRVANA and posting jobs that could only mean support for their new RealityOS, the first “official” acknowledgement of Apple’s AR/VR project seems to have come in the…
Sean MacPhedranJune 1, 2022
Five articles that have us buzzing this week Meta Outlines Advancing Process for Creating Realistic Digital Avatars for the Next Stage of Connection In Mark Zuckerberg's latest video post on Facebook, he shared how Meta's technology continues to develop with…
Chrishaun HoopesMay 27, 2022
Ice Cube’s BIG3 Basketball League Slam Dunks their NFT Strategy Ever wanted to own a sports team? The NFT strategy of BIG3, Ice Cube’s 3-on-3 basketball league, focuses on delivering real utility to buyers by allowing holders to actually own…
Sean MacPhedranMay 18, 2022
Five articles that have us buzzing this week Digital media trends: It’s all about the youth Deloitte's recent Digital Media Trends survey shared insights that showed how Gen Z and Millenials (ages 14+) are shifting the media and entertainment industry…
Chrishaun HoopesMay 6, 2022
Five articles that have us buzzing this week How To Make Paid Search Work For B2B Marketing Some B2B brands are skeptical about paid media because of the lack of qualified leads or horror stories about it not being worth…
Chrishaun HoopesApril 22, 2022
Five articles that have us buzzing this week From the rebranding of Facebook to Meta, to the billions of dollars flowing through NFT marketplaces, Web 3.0 and the Metaverse are becoming increasingly important trends for marketers to track and adapt…
Sean MacPhedranApril 8, 2022
The shift from Web 1.0 to Web 2.0 created huge changes in our lives, from how we interact with brands and each other to the fundamentals of many business models. Netflix replaced Blockbuster. Apple replaced Nokia. And Facebook introduced something…
Sean MacPhedranApril 7, 2022
