I went to E3 with a neuroscientist so we could talk about the impact of video games and virtual reality on our brains, but what I discovered about the future was truly fascinating T. Sigi Hale, Ph.D. is a neuroscientist…
Jeff RoachSeptember 24, 2015
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The challenge that is constantly put in front of us is how to deliver better results for our clients than their competition is getting. From a digital perspective, all of us agencies are going to battle with the same arsenal…
SCSSeptember 7, 2015
It is no secret that there is an inequality that can exist between agencies and their clients. Clients definitely have the upper hand sometimes as they pay our bills. The same inequality can exist in any relationship – from an…
SCSSeptember 2, 2015
“Without collaboration, our growth is limited to our own perspectives.” – Robert John Meehan When the iPhone first burst onto the scene in the summer of 2007, Steve Jobs was credited with introducing the world to a whole new way…
SCSAugust 20, 2015
There is a preconceived notion, at least for us creative professionals, that creativity is an endless fountain that flows eternal. On the contrary, creativity is something that requires maintenance and cultivation — not unlike a garden. So what are some…
SCSAugust 12, 2015
Is your website making the move to the authenticated and secure HTTPS? Overall, making the move from HTTP to HTTPS is a good decision. But keep in mind that this process can open a can of worms if not handled…
SCSJuly 28, 2015
They’re powerful, they’re individuals and they have massive buying power! Yes, marketers, I’m talking about the ‘Millennials’. As millennials enter their prime earning years, they’re cutting the cord. Millennials are rejecting traditional advertising and shifting over to more real-time and…
SCSJune 30, 2015
The Adaptive Role of an SEO We always get the question, “What do you actually do?” This is because, to most people, SEO is something of an afterthought because they do not understand it. SEO is some sort of black…
SCSJune 23, 2015
Chick-fil-A has a service-oriented culture. A friend of mine in senior leadership there always says, “advertising is the price you pay for poor service.” Chick-fil-A believes that providing good service to their customers matters more than how many eyes see…
SCSMay 19, 2015
