NEWS

Near the end of his Netflix stand-up special, Selective Outrage, Chris Rock got to the point by addressing the now-infamous slap, when Will Smith attacked the comedian live on stage at last year’s Oscars ceremony over a crass joke about his wife, Jada Pinkett Smith. It was one of those unscripted moments that only live television can deliver, for good or ill.

More than a quarter (27%) of U.S. consumers said they’ve permanently shifted their preferences to online shopping over going to a store.

Penning “Mobile Insider” every other week is either a feast or a famine in terms of relevant news about mobile media and marketing worth weighing in on. This past week was a feast, most likely because it coincided with the Mobile World Congress in Barcelona, which ends today.

Ever since its rubber hit the road almost 40 years ago, Falken Tires has gained recognition for its premium products and dominance in motorsports. As the company’s business and customer profiles evolved, brand transformation agency SCS has been there to help the tire company...

The infrastructure of the internet is changing as advertisers embrace new, post-cookie identity solutions, opening up more efficient ways to run digital campaigns.

Marketing executives share their 2023 predictions regarding the looming recession, the promise of retail media, the importance of consumer data and privacy, and the rise of artificial intelligence and Web3 in marketing.

It used to be that to see a creepy Santa you had to go to the mall. Now, AI brings you Meta Claus. Indie agency SCS leveraged the latest buzz in AI creative tools to design a unique holiday greeting....

Crashing a deadline on its annual holiday greeting card, this agency's creative team turned to AI to get the job done.

Brand activation agency SCS is partnering with Borla Exhaust to support the launch of its EV Exhaust Sound System.  Unveiled at SEMA, the activation starred famed rally driver Ken Block.  SCS helped activate the partnership between Borla and Block.