Netflix debuts livestreaming with Chris Rock special
March 14, 2023
Near the end of his Netflix stand-up special, Selective Outrage, Chris Rock got to the point by addressing the now-infamous slap, when Will Smith attacked the comedian live on stage at last year’s Oscars ceremony over a crass joke about his wife, Jada Pinkett Smith. It was one of those unscripted moments that only live television can deliver, for good or ill.
Read More
Digital-First Consumers Drive Growth In Social Commerce
March 14, 2023
More than a quarter (27%) of U.S. consumers said they’ve permanently shifted their preferences to online shopping over going to a store.
Read More
How first-party data is transforming the open internet
January 5, 2023
The infrastructure of the internet is changing as advertisers embrace new, post-cookie identity solutions, opening up more efficient ways to run digital campaigns.
Read More
Happy Holidays From Santa’s AI-Generated ‘Brother’
December 15, 2022
Crashing a deadline on its annual holiday greeting card, this agency's creative team turned to AI to get the job done.
Read More
Schiefer’s SCS Boosting National Presence
June 27, 2022
James Schiefer, CEO and co-founder of advertising agency SCS, has a new and expanded headquarters in Costa Mesa for the firm—whose roots date back 37 years ago—while keeping his eyes open for additional opportunities to grow nationally and in other countries.
Read More
