Rick Burchfield, Author at Schiefer Chopshop: SCS

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The Friday Five: Issue 100

The Friday Five: AI Has Entered the Chat Edition Artificial Intelligence. AI. Is there any bigger buzzword in the digital landscape at the moment? From big brands, such as iconic denim company Levi’s, splashing the headlines with plans to use…

Rick BurchfieldMay 12, 2023

Media Creative Data Digital Marketing Innovation Insights Marketing Strategy Technology

The Friday Five: Sports Marketing Edition

Photo credit: Budweiser (YouTube) Where there’s sports, there’s entertainment. And where there’s entertainment, there’s marketing opportunity. With the sports world getting ready to enter its annual “sweet spot”: the NFL and college football are both in the middle of their…

Rick BurchfieldOctober 14, 2022

Rick Burchfield

The Friday Five: Issue 100

The Friday Five: Sports Marketing Edition

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