Five articles that have us buzzing this week The great debate of whether we are in a recession or not continues as uncertainty in daily lives makes a big comeback. As marketers, predicting the future is just part of the…
SCSJune 24, 2022
https://www.roadtovr.com/report-meta-ar-glasses-nazare-developer-version/ In 2021, Meta teased the world’s first true AR device, Nazare, which was expected to be released in the consumer market in 2024. Rather than fully removing themselves from their immediate environment by entering VR through the oculus device,…
Schuyler VanderveenJune 15, 2022
Apple Demonstrates AR/VR Headset to Board of Directors After acquiring VR companies like VRVANA and posting jobs that could only mean support for their new RealityOS, the first “official” acknowledgement of Apple’s AR/VR project seems to have come in the…
Sean MacPhedranJune 1, 2022
Five articles that have us buzzing this week Meta Outlines Advancing Process for Creating Realistic Digital Avatars for the Next Stage of Connection In Mark Zuckerberg's latest video post on Facebook, he shared how Meta's technology continues to develop with…
Chrishaun HoopesMay 27, 2022
Ice Cube’s BIG3 Basketball League Slam Dunks their NFT Strategy Ever wanted to own a sports team? The NFT strategy of BIG3, Ice Cube’s 3-on-3 basketball league, focuses on delivering real utility to buyers by allowing holders to actually own…
Sean MacPhedranMay 18, 2022
Five articles that have us buzzing this week Digital media trends: It’s all about the youth Deloitte's recent Digital Media Trends survey shared insights that showed how Gen Z and Millenials (ages 14+) are shifting the media and entertainment industry…
Chrishaun HoopesMay 6, 2022
Five articles that have us buzzing this week From the rebranding of Facebook to Meta, to the billions of dollars flowing through NFT marketplaces, Web 3.0 and the Metaverse are becoming increasingly important trends for marketers to track and adapt…
Sean MacPhedranApril 8, 2022
Five articles that have us buzzing this week Walmart moves further into livestream shopping Walmart dived into live streaming and social commerce by hosting its first shoppable live stream on Twitter in November 2021. Due to its success, they've now…
Chrishaun HoopesApril 1, 2022
Five articles that have us buzzing this week Exclusive: Disney inks deal with Samba TV as measurement partner Samba is the first third-party vendor that Disney named an official partner to broaden its measurement solutions across linear and connected TV.…
Chrishaun HoopesMarch 4, 2022
