Tyler Hartsook

Last Sunday, a football game and musical performance took place around a lot of 30 and 60-second commercials. With most of the industry spending the week reviewing what ads they admired and the ones they feel they could have done…

Photo credit: Starbucks For this week’s Friday Five, we’re learning about life lessons from a board game, blockchain coffee, hiding easter eggs around the world, the first Metaverse menu launch, and an unexpected source of TV ad spend. It’s the…

At the center of this week’s Friday Five is innovation, and all the risks and rewards that come with it. Economic pressure tends to prove which bold moves pay, and which don’t - and act as an impetus for new,…